A young woman with wavy brown hair smiling and looking slightly to her right, wearing a gray checkered top.

Hi, I’m Rachel. 

With 10 years of experience in content creation and a lifetime passion for vintage and architectural charm, I specialize in telling home & lifestyle stories on social media.

I joined the Apartment Therapy team in 2019 expanding to The Kitchn soon after, and Dorm Therapy and Cubby social in the years to follow. Previously, I served as the social media editor at InStyle Magazine and Victoria’s Secret.

When I’m not working, you can probably find me redecorating my historic Beacon Hill apartment (again), scouring the vintage & antique markets, or studying at the Boston Library in pursuit of my Master of Interior Architecture degree.

Let's work together!
Let's work together!

Client Campaigns

A woman with long, dark hair smiling and opening a decorative fabric-covered box with a floral pattern in a room with a fireplace, candles, and framed pictures.
Mirror with lights surrounding a mannequin wearing a strapless, sequined, multicolored dress with various patches and designs.
Person holding a package of Glade plug-in refill air fresheners in front of an electrical outlet with a plug-in air freshener and a wicker basket with a blanket nearby.
A pink dollhouse shaped like a seashell with multiple rooms and staircases, decorated with pink, turquoise, and pastel colors, set outdoors with trees in the background.
Glade Clean Linen Scent
Glade Clean Linen Scent
Airbnb x Polly Pocket
Airbnb x Polly Pocket
Airbnb x Sabrina Carpenter
Airbnb x Sabrina Carpenter
Tulip Shades
Tulip Shades

Large -Scale Production

Apartment Therapy Holiday Trends Package

Decorated fireplace mantel with a mirror, green garland with dried orange slices, candles, and holiday cards.
Decorated Christmas tree with lights and ornaments, surrounded by wrapped presents with bows, in a cozy room with stockings and greenery

Apartment Therapy Editorial Franchises

A cozy bedroom with wooden trim, large windows, a bed with a quilt, a cat resting on the bed, a sofa with pillows, a small side table with books, and a vintage mirror reflecting part of the room.
A vintage bedroom corner with a bed draped in a velvet pink bedspread and pillows in green velvet, burgundy, and floral patterns. A wooden nightstand holds a small lamp, books, and a clock. The wall features framed artwork, a wall sconce, and decorative hanging items including dried lavender and embroidery hoops.
House Tour Video Series
House Tour Video Series
Save/Fave List Set Design
Save/Fave List Set Design
A person using a white electric handheld scrubber to clean soap from a shower wall with three bottles of soap or shampoo in the shower.
A bedroom featuring a black nightstand with three drawers, a yellow vintage lamp with a brass base, two glass of water, and a stack of books on top. Next to the nightstand is a potted green plant with white orchids. The background includes a patterned tropical wallpaper with birds, monkeys, and butterflies, a pink velvet headboard, white pillows, and a green pillow on a white bedspread.
Cleaning Awards
Cleaning Awards
Small/Cool NYC Experience
Small/Cool NYC Experience
Holiday Hydrangeas
Holiday Hydrangeas
Pool Noodle Hack
Pool Noodle Hack
Close-up of a gift box wrapped in pink paper with a burgundy velvet ribbon bow, decorated with a large pearl, a pink tassel, and a blank brown gift tag.
A decorated fireplace mantel with a green garland and tassels, holiday presents with ribbons and bows, and a stack of books placed in front of the fire
YouTube Extension
YouTube Extension
Tassel Garland
Tassel Garland

Social Media Trends

A picnic setup on a checkered tablecloth with red flowers, green leafy vegetables, an open book, a bunch of grapes, cheese, bread, and a basket of assorted items, surrounded by colorful flowers and greenery.
Living room with a beige sofa, decorative pillows, a fireplace mantel with a mirror, books, a bust sculpture, and a candle holder. There is a small round table with a vase, a striped chair, and wall art with a wall-mounted lamp.
Googled My Symptoms
Googled My Symptoms
Girl Hobbies
Girl Hobbies
A Mother's Day gift basket with a coffee tumbler, skincare products, and a bouquet of white and pink flowers.
Coffee Tray Gift Idea
Coffee Tray Gift Idea